How to Design a Trustworthy Mobile Application
In this digitally dynamic and competitive landscape, mobile application users have become exceedingly picky. Users are always willing to shift whenever they find anything shiny. This state of turmoil is taking place because tons and tons of mobile applications, products, and marketers are striving hard to grab the attention of users. App users throughout the globe have developed enthralling and unique applications.
Mobile App Development companies all over the world have developed extraordinarily high standards that are further challenging mobile application professionals. To comprehend the challenges faced by both startups and full-fledged companies, there is a need to focus on the nature of mobile. Although mobile phones are portable and feasible, they are also exceedingly personal. It is one of the reasons why it is pivotal to gain the trust of users. If you want to see your application successful, then there is an immense need for you to deliver the information.
To help you out, there is a compilation of various tactics that will make your application trustworthy in front of users. The implementation of these tactics will get more users to your application. Additionally, this retains the users and communicates to them that you give utmost priority to their requirements.
Tactic 1 – Always play a sensible game when it comes to in-app permissions.
In-app permissions have the capability of creating a powerful user experience. So, it is essential to have in-app permissions that help in functioning a mobile application or a mobile application strategy. App permissions are the privileges that an application has – through this users have access to the camera of the phone and the contact list of a laptop.
For instance, having access to users’ locations is one of the most common practices. But many users want to know the purpose of knowing their locations. The best way is, to be honest, and tell them the purpose of carrying out this action. If you are sensible with your in-app permissions, you will end up building a rapport with your target audience. So users feel like trusted friends while using your application.
Tactic 2 – Do not overdo mobile advertisements
In recent years, it has become difficult for people to manage a positive user experience while carrying out the promotion of third-party brands. So, mobile advertisements play a crucial role in building a positive user experience.
To develop trust and transparency, you need to have better tracking of in-application advertisements. Also, flawed advertisements and button placements should be easily eliminated from the presence of your brand.
Always restrain these poor-quality advertisements from appearing in your application, and replace them with advertising that is appealing to customers’ eyes. It is a primary key to have a trustworthy user experience. The implementation of this tactic is possible by working effectively with the app analytics system. It leads to an increase in advertisements revenue. The smallest flaw in an advertisement can end up making a big difference.
Tactic 3 – Let users overshare an application.
Many applications owners throughout the globe want to escalate the popularity of their products. This tactic is most commonly carried out whenever applications are designed to be posted on social media. But the problem with this tactic is that brand awareness should not intrude on the privacy of users in any way. However, there is an immense need for you to be transparent about what your application will share on social media. One of the easiest ways for implementing this tactic includes providing users with useful sharing options. It reminds users of all their privacy settings throughout in user experience.
If the users find that mobile applications do not post relevant details and information about the application on social media, they will give bad reviews and ratings (might even uninstall your application). So, it is crucial to be vigilant and give complete control to users over both the short term and long term. One of the easiest ways to implement this tactic is to provide users with many sharing options. This keeps on reminding users about their privacy settings during their user experience tenure.
Tactic 4 – Do not make registration compulsory, make it optional.
If you want to know the email addresses and phone numbers of people, then offering a ‘ create an account ‘ option must be one of the significant parts of your brand strategy. But alongside, many users have developed many negative assumptions about sign-up forms.
A quick summary of drawbacks with sign-up forms include
– Users sometimes avoid sign-in/ sign-up because they believe their private information might be revealed to other people.
– If a sign-up form is displayed in the front part of the user experience, many users will not sign up.
So, to provide an optimum experience to your mobile users, you can just make the sign-up process of your application optional. This caters to both types of users, those who want to cater to your application and those who do not want to.
Tactic 5 – Always show respect to the users
A huge point that many mobile application owners miss is that users are like normal people. Yes, they are more reactive towards commonalities than logic and reasoning. Always similarly treat your application users like you would want to be treated from other applications. By respecting the time, privacy, and attention of users, you will grab the attention of users.
In order to create a trustworthy and engaging mobile application, the app developers must follow the aforementioned tactics. These tactics play an imperative role in differentiating a trustworthy application from a highly suspicious one.
The fives tactics are summarized as
– Always be sensible and active about your in-app permissions
– Tend to track the mobile advertisements properly
– Allow the application users to share the application as many times as they want to.
– Make registration optional
– Prioritize and show an utmost level of respect to your users
Commence implementing these changes so that a relationship of trust is built between app owners and app users. The primary difference between a good application and a bad application is the quality of an application and the trust of users. A well-designed and well-functional user experience of an application differ 0successful applications from unsuccessful ones. Mobile users have a lot of expectations associated with a mobile application that includes fast loading times, ease of use, and whatnot. If you want your application to stand out, you have to consider user experience as the most important aspect of your design.
Below Are The Ways To Make Your Application Trustworthy
– Minimize the input of users
Typing on a laptop is much better than typing on a mobile screen. The most crucial aspect of user input is to fill a form.
Recommendations to facilitate this process
– Remove the irrelevant fields and keep your form as concise as possible. An application should always ask for the minimum level of information from the user.
– Provision of input masks. Field masking is one of the best techniques that help users to come up with formatted text. Whenever a user focuses on the field, a mask appears. It helps in formatting the text automatically.
– Consider using smart features like autocomplete. For instance, the address field of a form is one of the troublesome parts of filling a form. For this purpose, Place Autocomplete Address Form is used. This tool has geolocation based on the exact location of users.
– It validates the dynamic field values. It gets exasperating to correct the mistakes after submitting data. Ensure to check the field values promptly so that it becomes feasible for application owners to correct them right away.
– Customize your keyboard according to the queries. Display a numeric keyboard whenever there is a need for a phone number, and ensure to include @ this button whenever an email address is being asked. Ensure to carry out these things throughout the application’s process.
– Anticipate the needs of users
Always provide help to users whenever they need it. For instance, users might not know where to find a barcode from. So a teeny little text adjusted next to the field could be exceedingly useful.
– Use visual weight for conveying the importance
The most important element on the screen of the application is weight. App developers can add more weight to an application with increased weight, size, and color of the font.
Ensure to avoid jargon
There is an immense need for app developers to have clear communication with the app users. Always know your target audience to determine whether or not certain words are appropriate to be used. Unknown and irrelevant phrases tend to increase cognitive load for potential users.
Be Consistent With An Application’s Design
When it comes to designing, consistency is one of the fundamental principles. Consistency and persistency alleviate elimination. The maintenance of an application is important than anything else in the app development process.
– Visual consistency
The buttons and typefaces should be consistent throughout the application.– Functional consistency
All the interactive and essential elements should work properly in all parts of your application.
– External consistency
The design should be consistent in all the products. This way users can tell about a previous experience when planning to use another product.
Make navigation as simple as possible
Making navigation easy for app users should be the topmost priority of app developers. All the application’s features should be compelling enough that more and more users are persuaded to navigate your application. Users should explore the intuitiveness of an application.
– Use standardized navigation components
Application users should understand the standardized navigation patterns. It includes a tab bar for IOS users and a navigation drawer for Android users. Many application users are also familiar with the navigation patterns of both platforms.
– Don’t take navigation options for granted
The app developers should prioritize navigation options because it is one of the best ways through which users interact with your application. Give utmost priority to the user interface and user experience of an application. Always tend to use those paths for navigation purposes. Organize the structure of information where a minimum number of swipes and screens are needed.
– Never mix the patterns of navigation
Whenever you need a navigation pattern for your application, ensure to use it persistently. There should be a situation where a specific part of your application tends to have a tab bar. However, the other part is responsible for having a side drawer.
– Have visible navigation patterns
Whenever it comes to choosing a navigation pattern for your application, be consistent. Well, to recognize something is far better than to remember it. Minimize the memory load of users so that more actions and visions and actions are visible to potential customers. There is an immense need for navigation to be available anytime, every time.
– Communicate the current location
Failure of indicating the current location is one of the most common problems of a myriad of mobile application menus. To navigate successfully, people should know where they are.
Make Your Applications Trustworthy Through Tests And Feedback
All the aforementioned applications can help in designing a premium-quality and enthralling application for mobile. You will need to test your solution with target users to comprehend what things in an application need to be fixed. Potential customers and target audiences help in collecting valuable feedback.
Wrap Up
Whether it is a life-changing application idea or a business application, the development of a mobile application is a challenging task. With a myriad of applications and app development companies, you need to come up with something unique and outstanding. It is exceedingly important to know why how an ideally suitable mobile application can make your business lucrative.
A great design is an amalgamation of functionality and beauty. This is exactly what you should aim for when it comes to building an application. Always consider your application as a continually evolving project. To build a sense of trust, you need to offer budget-friendly prices and premium-quality services to application users.